Job description
This forward thinking and successful global media agency are looking to further strengthen their data and strategy offering further by recruiting for a Global Data Strategist to lead on one of their main global brands, as well as support on other well known accounts.
Key responsibilities of the role:
* To work with your clients to develop effective approaches to using data and tech to gain further insight into their business needs and address their business challenges
* To support the roll out of effective trialling and implementation of new data and tech analytical approaches and models across international markets
* Monitor and evolve the machine learning model so that the most appropriate data sources are used and to continue its improvement
* To provide support to ensure more effective measurement and analysis of performance which can inform client strategy and planning
* To support internal media planning teams to understand how data can effectively be harnessed and utilised to garner greater insight
* Identify data led opportunities across all media channels and external providers
* To be the go-to person for all things data and tech across the agency and support across the wider network
Key skills required:
* To be suitable for this role you will need to demonstrate a strong digital acumen and knowledge of data, analytics and tech in the digital ecosystem - most likely to AD or Director level elsewhere
* Media experience is essential to this role
* You will have experience of working with clients' 1st party data
* You will be familiar with mar-tech stacks, ideally Adobe
* You will have experience of working directly with clients and will bring strong communication skills
* You will have an opinion on the future of data and tech
* You will either have worked globally previously or have an international outlook
* You will have experience of predictive modelling and machine learning
* Project management experience
Extra information
- Status
- Closed
- Location
- London
- Type of Contract
- Graduate Jobs
- Profession type
- Advertising / Marketing / PR , Project Management
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No