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Marketing Advisor - Local Solutions in Bradford

About The... We are currently recruiting for a Marketing Advisor – Local Solutions to join our Head Office team based in Bradford, on a full-time, permanent basis. The purpose of the role is to co-ordinate and deliver the execution of...

Job description

About The Role

We are currently recruiting for a Marketing Advisor – Local Solutions to join our Head Office team based in Bradford, on a full-time, permanent basis.

The purpose of the role is to co-ordinate and deliver the execution of local marketing communications across Print, OOH, Digital, Leaflets and Direct Mail to clearly deliver key messages to our customers at store level.  You will also be responsible for co-ordinating and delivering the execution of national marketing communications within specific channels (e.g. Print, Broadcast) to clearly deliver key messages to our customers nationally.

Within this role, you will be accountable for the following;

Accountabilities:

Customer

  • Ensuring that all channel specific local advertising is executed on time and in full, delivering compelling communication to customers. Inclusive of writing briefs and seeking internal stakeholder sign off.
  • Working with Local Solutions, Marketing Planning and our media agency to ensure that advertising content and media recommendations are reflective of the Customer plan and fit the Local store level strategy.
  • Continual awareness of competitor activity to ensure understanding of the market and ability to make recommendations about Communication content.

Colleague

  • Actively participate in a high performing, engaged team – championing team work and contributing to team tasks.
Operational
  • Liaising with other Marketing channels (Digital, In Store, PR) to ensure that Communications are consistent.
  • Working closely with Compliance to ensure that all Communication is legal and truthful and with Trading to ensure that Communication is factual.

Sales, Profit and Cash

  • Management of costs associated with Communications production and media – consistent reporting back to the Local Solutions team.
  • Continually reviewing processes to ensure we drive down cost and operational waste to maximise return on investment.
About You

To be successful in this role, you will need the following knowledge, skills and experience;

Knowledge

  • Understanding of Microsoft Office
  • Technical understanding of print (press, leaflets, DM) production is preferred

Skills

  • Ability to work under pressure, in a fast paced environment and to tight deadlines with a very high degree of accuracy.
  • Numerical, presentation and verbal skills; a clear communicator.
  • Strong relationship building skills with the ability to influence other to achieve desired outcomes.
  • Team player with a positive outlook and desire to support others to achieve success.

Experience

  • Experience of managing marketing or communications in a commercially driven environment, preferably retail.
About The Company

Marketing is a fast-paced, high energy function that drives sales by putting the customer at the heart of everything we do. The marketing team are our brand champions, making sure we give customers what they want, at prices they like, and delivering an experience that's always unmistakably Morrisons. The team pioneers and delivers industry-leading work in a collaborative and friendly environment with a forward-thinking, people-focused culture. Work is always challenging, frequently fun, and the career prospects are exciting.

Our aim to offer more of what matters extends to our employees too. Join us and you can expect to enjoy great career prospects and a very competitive pay and benefits package. In addition to an attractive salary, we offer a discount card for you plus two more for friends or family members giving you 10% off your shopping in Morrisons. We also offer company share options, a highly competitive pension scheme, Life Assurance and more besides.

We are an equal opportunities employer and welcome applications from all sections of the community.

Extra information

Location
Bradford
Type of Job
Retail
Full UK/EU driving license preferred
No
Car Preferred
No
Must be eligible to work in the EU
No
Cover Letter Required
No

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