Marketing intern at Gong Cha EMEA in London
Gong Cha EMEA is seeking a creative, energetic, organized and results-focused intern to assist the marketing director in the US and report with a dotted line to the COO of EMEA region. This internship will provide the intern with valuable, real-world experience, and will offer real responsibility from day one.
What are you going to do:
About Gong Cha:
Gong Cha is one of the most recognized bubble tea brands around the world.
Founded in 2006 in Kaohsiung, Taiwan; Gong Cha, which translates to “tribute tea for the emperor” opened its doors into a highly saturated bubble tea market, and has withheld its reputation against many competitors because of its quality tea and service.
As Gong Cha continues to expand in Europe, you will help support the marketing director ensuring Gong Chas franchisee marketing and social marketing activities are up to date and applied in ways that are relevant to both business and social consumers, as well as identifying ways to improve and adjust the franchisee marketing plans and strategies.
2-3 days per week based at our office in Angel Islington – remaining days can be from home
Key responsibilities:
Managing Franchisee marketing company
- To ensure the franchisee marketing companies are sending a weekly update on progress against KPIs
- To develop an ongoing plan to ensure Marketing materials are relevant to each market.
- To communicate and cascade information and ideas clearly at all levels through several different means such as Friday meetings.
- To ensure that all relevant people are aware of any issues with the marketing company or materials.
- To manage performance as appropriate
- Liaise with the Director of marketing in the U.S about issues and suggest solutions.
Review competitors marketing materials and collateral
- To review bubble tea competitors franchise marketing materials and produce a comparison report with suggestions on ways for GC to evolve its marketing materials.
Answer web enquiries
- To answer any questions that arise through website enquiries.
Develop a UK GC Digital presence
- Suggest ways to improve U.K digital fingerprint and work with England franchisee to use store opening materials.
What we offer
- Real responsibility from day one
- Discounts on Bubble tea!
- Great company company culture
- Networking opportunities
- Paid Internship
What we ask
- You should be registered as a university student
- Results focused
- Passion for bubble tea would be ideal
- One Gong Cha team approach
Apply
Are you the perfect candidate? Click the button 'apply now' and we'll contact you as soon as possible!
Extra information
Since its establishment in 2006, Gong Cha has expanded to 1500+ stores in 24 territories in 19 countries across Asia Pacific and the Americas. There are now robust plans to expand existing territories and aggressively enter Europe and the Middle East & Africa, to become a truly global brand.
- Status
- Closed
- Education Level
- University
- Location
- South London, North London, East London, West London, City of London
- Working hours per week
- 32 - 40
- Type of Contract
- Internships, Placements
- Salary indication
- £7.00 Per Hour
- Responsible for
- Work with the marketing director in the US and report with a dotted line to the COO of EMEA region.
- Profession type
- Online Marketing
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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