Job description
Lead Marketing Data Scientist
Up to £90,000 // Liverpool
Forward Role is working with a fast-growing ecommerce / retail scale-up based in Liverpool, who are seeking a highly skilled Lead Marketing Data Scientist to join their team. This is a fantastic opportunity to work at the heart of a business scaling rapidly, with huge influence over marketing strategy, media spend, and product forecasting.
As the Lead Marketing Data Scientist, you will play a pivotal role in translating complex data into actionable business insight. You’ll be responsible for analysing media budgets/spend, building predictive models, and delivering Marketing Mix Models (MMM) to understand ROI and guide decision-making. You’ll also forecast product demand to support operational and commercial planning.
This is a highly visible role working across multiple teams, requiring a confident, dynamic individual who can present findings to senior leadership and be confident in a boardroom.
Role & Responsibilities:
- Analyse and optimise spend across Google Ads, Meta, and other digital channels
- Develop and maintain MMM and other statistical models to evaluate marketing effectiveness
- Produce product demand forecasts to inform commercial planning
- Work closely with growth, product, and operations teams to translate insights into action
- Present strategic recommendations directly to senior leadership and the board
Skills & Experience:
- Strong statistical background with proven analytical expertise
- Experience in ecommerce/retail and working with digital media spend at scale
- Familiarity with all marketing channels and marketing analytics
- Advanced predictive modelling experience
- Working on complex data analytics projects across the business, supporting all teams with data driven insights
- Confident, influential, and able to engage with stakeholders at all levels
- Flexible, dynamic, and comfortable in a fast-paced, scale-up environment
Extra information
- Status
- Closed
- Education Level
- Secondary School
- Location
- Greater Liverpool Area
- Type of Contract
- Casual / Part Time Jobs
- Profession type
- Retail
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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