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Digital Marketing Specialist

Gleeson Recruitment Group is looking for an Digital Marketing Specialist in Birmingham

Job description

Digital Marketing Specialist

B2B Manufacturing

£35,000

Hybrid - 3 days a week in the office


My client is a leading B2B manufacturing business based in Birmingham, who looking for a Digital Marketing Specialist to join their established marketing team. You will focus on driving the digital landscape for the business to drive brand awareness, optimise performance, and target new/existing customers.


You will be responsible for developing and delivering the annual digital strategy with a focus on Website performance, digital content, and customer experience. Working across multiple international markets, you will work with regional teams to ensure digital campaigns and communication are tailored to the right target audience.


The Role:


  • Deliver the annual digital marketing strategy to support wider business objectives.
  • Manage the company website, looking at performance metrics and optimisation.
  • Deliver digital communication through a range of online channels (social, CRM, web etc).
  • Ensure a best in class customer experience across all digital touch points.
  • Manage and deliver SEO strategies to maintain current top search rankings in European markets.
  • Work with regional teams to ensure all digital campaigns are tailored for specific target markets.
  • Look at market trends, new tools and conduct competitor research. Suggest and implement changes.
  • Work with external agencies to ensure briefs are being delivered to a high standard.


The ideal person:

  • Proven experience in a similar B2B Marketing role, ideally within a manufacturing business.
  • An analytical thinker, with the ability to translate data into actionable outcomes.
  • Excellent stakeholder management skills – internal and external.
  • Ability to manage multiple projects at once and prioritise workload.
  • Experience working across multiple markets and regions would be advantageous.

Extra information

Status
Closed
Education Level
Secondary School
Location
Birmingham
Type of Contract
Casual / Part Time Jobs
Full UK/EU driving license preferred
No
Car Preferred
No
Must be eligible to work in the EU
No
Cover Letter Required
No
Languages
English

Birmingham | Casual / Part Time Jobs | Secondary School