Retail Brand Manager - L'Oreal Paris

 The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 32 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people. Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005.  Our brands are leaders in beauty, and we are looking for you to lead the change you want to see in L’Oréal.

Defining characteristics of the role:

Achieving sales targets through ‘bricks’ retailers

•       Achieving brand conso targets through building differentiated shopper-centric account strategies

•       Owning the shopper journey and driving success of shopper marketing

Developing the strategy and preparing for key meetings:

•       Preparing and attend Trade Days

•       Establishing product hierarchy for brand

•       Achieving growth in Retail

•       Driving an increase in shopper marketing

•       Developing and sharing shopper insight

•       Working closely  with Online  Brand Manager to provide a single retail view of category performance

•       Translating activation by Retailers

Reporting and managing the campaign:

•       Delivering weekly EPOS and update team on performance by category (sell out tracking)

•       Producing market share notes to Zone/DMI – Sell out tracking

Managing People:

•       Managing subcontracts

Merchandising

•       Owning overall merchandising for new products in bricks channels

•       Driving shopper and retailer differentiation

•       Managing the brand merchandising budget

PREFERRED QUALIFICATION

• Consistent strong performance and results in previous roles
• Able to work cross-functionally at all levels
• Has demonstrated leadership capability (not necessarily people management)
• Previous experience in consumer role is desirable
• Minimum 3 years previous business experience
• Demonstrated strong commercial acumen in previous roles
• Credible in front of Trade