Marketing Graduate: Drive Campaigns & Content, Belfast

Job description

FG Wilson Marketing GraduateDiscipline: Commercial Business

Location: Belfast, Northern Ireland

Salary: £30,311

Responsibilities

Support the planning and delivery of marketing campaigns across digital, print, social media and distributor channels.

Assist in managing and updating marketing content including website, product collateral, and social media.

Work closely with internal teams and global distributors to ensure brand consistency and campaign alignment.

Conduct market research and competitor analysis to identify trends, opportunities, and insights.

Assist in the promotion of new product launches and product updates.

Coordinate and support events, trade shows, and exhibitions (virtual and in‐person).

Monitor and report on campaign performance metrics, including website analytics and lead generation.

Help maintain and develop marketing materials such as brochures, presentations, and case studies.

Support internal communications and brand engagement initiatives.

Qualifications

Minimum 2:2 honours degree level in Business Management, Marketing or Commercial.

Skill DescriptorsEffective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviours.

Value Selling: Knowledge of the principles and practices for selling products, technology and services; ability to provide overall product/service "value" and to differentiate support offerings that address clearly understood customer needs.

Diversity and InclusionWe leverage our people's experiences, backgrounds, and cultures in an inclusive environment, enabling every individual to achieve their full potential. We are proud to partner with the Society of Women Engineers (SWE) and Women's Engineering Society (WES), and we support numerous employee resource groups. Caterpillar is an equal opportunity employer and welcomes applicants from diverse backgrounds.

EEO StatementCaterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply.

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Extra information

Status

Closed

Education Level

Secondary School

Location

Larne

Type of Contract

Full Time Jobs

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English